Get SOLD OUT Without “Selling Out”
copywriting support for soul-led business owners who want to make good money selling their gifts while sounding real and human on the internet
Can you imagine being abundantly paid to just be yourself?
Sounds like cracking a code to the universe doesn’t it?
You wake up, have your coffee, spend a few hours meeting with clients, complete a few simple back-end tasks, hit “publish” on a newsletter that reads like an unputdownable memoir, and watch the cash trickle in as members of your virtual oasis enthusiastically cry out “Omg THIS! Thank you, MORE please!”…
Let’s be real: you didn’t become an entrepreneur to follow more rules that aren’t your own or reduce your complex human customers to one-dimensional figure-outable “avatars”...
You didn’t start a business because you have a ground-breaking solution to someone’s problem...
I mean, of course you do, but the heart of your work is in the experience someone has from the moment they step into your world to the moment they exit it…
In who they become because of being in your orbit…
In what gets resolved, repaired, reframed, and reignited in their lives thanks to your guidance…
In how their relationship to the complexity of ~these times~ changes because of how you held space for their uncertainty…
You didn’t start a business to prove why what you do matters.
You did it because you’d be doing it even if it didn’t matter. Also, who gets to decide what matters anyway?
And because if you weren’t doing it for money, you’d be doing it for free–
so (in this economy?!) you might as well get paid…
I’m Ilana
Copywriting mentor here to help your business bloom and attract swarms of soul-mate clients with messaging that hits.
No pushing, posturing, or predictable pandering required.
Are you a creatrix?
You might call yourself:
an artist
a coach
a mystic
a holistic practitioner
a therapist
an educator
You’ve got:
a potent brew of magic and medicine to help people feel more vibrant, radically responsible, loving, and free while navigating harrowing times
You want:
to make an opulent living running your business without the noble struggle.
a life of expansive creation that isn't extractive or exploitative (ta-ta late-stage capitalism…)
your 1:1 client roster full, your group programs sold out, your products on backorder, and your digital haven buzzing with aliveness
You need:
copy that magnetizes the right people (aka the ones who can’t get enough of what you’re selling).
a messaging strategy that feels like chatting with your bestie but also has you sounding like a clear and congruent CEO
less banging-your-head-against-a-wall brainstorming an attention-grabbing subject line, and more confidently hitting “send” before getting back to enjoying life outside of your business!
Welcome to your lazy business era
Wait, what?
You heard me.
Our shame-based vilification of “laziness” has created a culture in which we work ourselves to the bone (hellooo burnout!), leave little to no room for rest and recuperation (remember when simple pleasures became “guilty”?), and turn to diagnosing and/or medicating our failure to perform like robots.
In this culture, it’s normal to beat yourself up over not doing enough when you’re not seeing the results you want in your business. So you push-push-push until…a rude awakening arrives to show you that steamroller force was never a sustainable strategy for success.
Let’s be clear: being a “lazy” business owner doesn’t mean cutting corners or never lifting a finger. Your effort is still required!
But the way you effort gets to be radically different.
Rather than grinding to meet deadlines and complete daily tasks, you move through your workflow with an effervescent ease.
When you plug the biggest leaks in your business—aka the things that consistently require the most from you while yielding the least— your daily workflow meeting your launch deadlines, checking off tasks on your to-do list, and moving through your daily workflow with an effervescent ease.
Because instead of following
When we work together, I help you handle the most exhausting elements of your business so that they no longer drain your time, energy, or faith in your success.
The best part? You’ll receive personalized marketing support and copy that leaves your soul-mate clients hanging on every last word.
When you work with me you get:
○ messaging that generates real cash-money for your business
○ support with sales pages, funnels, newsletters, and website copy that’ll have soul-mate clients lining up to work with you
○ search engine optimized (SEO) writing that lets your business shine at the top of Google’s search results to ensure the right people find you
○ more time for rest, and enjoying your life outside of your business
If you’re currently stuck:
○ crafting a high-conversion sales page
○ creating a stand-out website that moves more people to work with you
○ developing an irresistible lead magnet to grow your email list
○ sending out newsletters your people genuinely look forward to reading
○ writing effective email sequences
○ coming up with unputdownable content that showcases your artistry and expertise
○ expressing yourself as a bold creatrix devoted to serving and liberating the people you work with
